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MNS @ 60: The Kapamilyas' birthday greetings for the ultimate Malou Santos

Angel, Toni, Liza, Bea, KathNiel + more tell stories about the Star Creatives head on her special day.

Chandral Selim
Chandral Selim

2/3/2017 in News
MNS @ 60: The Kapamilyas' birthday greetings for the ultimate Malou Santos

Malou N. Santos is undeniably a pillar of Philippine cinema.


Tita Malou, as the industry calls her, is regarded as a "Mentor," a "Nanay," and a "Star Builder," whose killer instinct and sheer determination have pushed a roster of movie stars like Movie Queen Bea Alonzo, Ultimate Multimedia Star Toni Gonzaga, multi-awarded versatile actress Angel Locsin, one of the most influential love teams of their generation Kathryn Bernardo and Daniel Padilla, and more into stardom.


For her 60th birthday today, February 3, we compiled the sweetest birthday messages for the Star Creatives COO that will warm all our hearts.


1. Gary Valenciano


2. I think her strongest trait until now is dahil you keep track of your business, araw-araw nagbibilang ka ng gross receipts, may mga learnings dun eh. Nape-predict niya 'yung numbers, alam mo na 'yung forecasting mo, mas may pulso ka. - John-D Lazatin, ABS-CBN International Global Theatrical Distribution Head


3. I hope your best year will be 2017 and this is the year that you find your new passions at the same time. This is the year that you bring all your dreams to fruition for yourself and for the people around you, the general public… and ABS-CBN, all of whom you wish to serve. – Enrico Santos, Star Cinema New Media and Creative Development Group head


4. Sharon Cuneta


5. Malou is very connected with her audience. She has a strong sense of what the audience is going to want, what they want to see. - Carlo Katigbak, ABS-CBN President and CEO


6.  Masipag siya, very hardworking, very dedicated, very focused, fearless. - Charo Santos-Concio, ABS-CBN Chief Content Officer and ABS-CBN University President


7. Toni Gonzaga


8. Grateful is an understatement. Her believing in me is more than the project… She believed in me even when I didn’t believe in myself. – Direk Mae Cruz-Alviar


9. More than a mentor, she's an inspiration. She inspired me into the genre of narrative that I really wanted to concentrate on. Dun ko nakuha na pwede ka palang makapagpasaya and at the same time, makapagbigay ng hope at makapagbigay ng values. - Deo Endrinal, head of Dreamscape Entertainment Television


10. Please don’t see 60 as a deadline or a finish line. I’m confident that the best works of Malou Santos are still yet to come. We are eagerly anticipating the advent of your obra maestra and we’ll be here to support you as you continue your journey to create content that truly resonates with the Filipino people. – Carlo Katigbak, ABS-CBN President and CEO


11. She spoils everyone who’s close to her which also gives her the right to give them a lecture when necessary (laughs). – Charo Santos-Concio, ABS-CBN Chief Content Officer and ABS-CBN University President


12. During my early career, I didn’t know how to save, first time akong magkaro’n ng pera, so spend, spend, spend. And then sabi niya, ‘From now on, I’m going to keep half of your suweldo and you cannot touch it. You can only spend half.’ She’s taught me things like that. – Direk Rory Quintos


13. Malou is a kind soul. Napakabait niya sa pamilya niya, sa mga close friends niya. She’s one of the most loyal persons na nakilala ko. – Direk Chito Rono


14. ‘Yung mga opportunities na binigay niya sa’kin brought out the talents na hindi ko alam na meron ako. Ang laki talaga ng pasasalamat ko kasi nagbago talaga ‘yung buhay ko dahil sa mga pagkakataong binigay niya sa’min. – Bea Alonzo


15. Ai Ai delas Alas


16. Napakalaki ng naipon ko dahil sa mga trabahong binigay sa’kin ni Tita Malou. Hinding-hindi ko ‘yon makakalimutan dahil hindi makakaramdam ng rangya ang pamilya ko kung hindi dahil sa mga trabahong binigay sa’kin ni Tita Malou. – Dimples Romana


17.  1995 sabi ko ‘Malou, gusto ko nang magdirek.’ All-out support si Malou at si Inang (Olive Lamasan). In a month’s time binigyan ako ng launching [episode] ko sa ‘MMK.’ Sinuportahan niya ‘ko. And to this day, sinusuportahan ako ni Malou. – Direk Jerry Lopez Sineneng


18. I would always feel indebted to her, the trust she has given me, the projects she has given me. There is no Cathy Garcia-Molina without her. – Direk Cathy Garcia-Molina


19. Direk Paul Soriano


20.  I’m proud of her not just as a film producer but also as a friend and a sister to everybody. – Mother Lily Monteverde


21. Kathryn Bernardo


22. Thank you for all the years of friendship and working together. I’m so proud of you and all you have achieved. – Cory Vidanes, ABS-CBN COO for Broadcast


23. Thanks a million for being a generous and loving sister. Always remember that side by side or miles apart, we will always be connected by heart. We are immensely proud of you. – Suzanne Santos-Carrigan, sister


24. I’m so proud and happy na may kapatid akong katulad mo. Ang suwerte-suwerte ko na may kapatid akong Malou na unselfish, mapagmahal, at ipaglalaban ka talaga kahit saang bagay. – Millet Santos-Mortiz


25. I cannot imagine Star Creatives without you… Sobra ang paghanga ko sa’yo. Your legacy is going to live on. – Direk Olivia M. Lamasan


26. I’d like to thank you for the many, many things that you are to me, many things you have given me. Naging ito ako, napakalaking bahagi mo doon. Thank you for all the love. You will forever be my mentor, my tormentor, my best friend. It was not an easy journey, but given another chance, I would take the same journey with you. – Direk Olivia M. Lamasan


27. She has brought so much love and affirmation to others and generosity of heart and that’s the only thing that matters. – Charo Santos-Concio, ABS-CBN Chief Content Officer and ABS-CBN University President


28. Dingdong Dantes


29. You’ve certainly been a very important part of ABS-CBN. You’ve done it, and more than that, you’ve surpassed our dreams. Maraming, maraming salamat po. – Gabby Lopez, ABS-CBN Chairman


30. 60 na si Tita Malou so kailangan ko na siyang alagaan. Loko lang! Mahal na mahal ko ‘yang si Tita Malou.  – Daniel Padilla


31. She really wants to be number one. She wanted to make a lot of sales. They were all guys. Talo kay Malou because 'yung leadership quality niya nandun na eh. - Bennie Trinidad, her first boss in Sales


32. Before she entered ABS-CBN, and pareho kaming walang trabaho, what she said was 'basta may tiyaga, one day we're gonna make it.' - Direk Rory Quintos


33. When Malou was referred to me, I could sense the burning ambition. - Gabby Lopez, ABS-CBN Chairman


34. Bea Alonzo


35. One story that exemplifies Malou's relentlessness, the ability to take significant risks, was the movie 'Titanic.' Alam na namin that this was a tsunami of enormous proportions. Sabi ko, 'Malou, 'wag nating tapatan 'yan. Hindi tayo mananalo diyan.' But she insisted. And she said, 'This is a very good movie ('Ang Lalaki Sa Buhay Ni Selya'). And we will survive against 'Titanic.'' Not that we beat 'Titanic,' but we survived and hit around P40 million in sales, which is the equivalent of 150 million in today's pesos. - Gabby Lopez, ABS-CBN Chairman


36. At the time when we were going to show 'Madrasta,' there was a Hollywood film na napakalakas ('The Rock') and sabi sa kanya ni Charo, 'Malou, are you sure you're going to show that?' Sabi niya, 'I'm putting my neck on the line. Tataya ako. Maganda ang pelikula namin.' And the rest is history. - Direk Olivia M. Lamasan


37. Nung nag-start ako maka-work closely si Tita Malou, she always reminds me of  Japan. They're highly creative yet they're highly disciplined. - Mico del Rosario, Star Cinema Ad Prom Director


38. Every single day, may sinusulat siyang listahan ng mga things na gusto niyang i-accomplish that day. And sometimes nahuhuli ko siya, malungkot siya. Sabi niya, 'Hindi ko nagawa 'yung isa eh.' 'Huh, sa dami niyan? Isa lang ang hindi mo na-check diyan?' - Direk Ruel Bayani


39. Liza Soberano


40. [She's a] very passionate visionary. Meron siyang nakikitang mga opportunities na hindi namin masyado agad nakikita. - Thellie Castro-Pallanisamy, Star Cinema Branded Entertainment Unit Head


41. Tita Malou is very compassionate. She really listens to you, she understands what you're going through. - Direk Mae Cruz-Alviar 


42. When we talk to one another, we call it, 'Tataya ka ba?' I think malakas ang gano'n ni Malou, 'yung tumataya siya. - Leng Raymundo, ABS-CBN Head of Integrated Acquisition and International Sales and Distribution  


43. Behind the scenes, she's also very good in identifying, 'Okay, what are strengths of this person? How can that work well with the strengths of this person?' - Vanessa Valdez, Star Cinema creative director


44. I did a teleserye, 'Kay Tagal Kang Hinintay.' Inang (Olive Lamasan) was handling the older artists, sina John Estrada, Lorna Tolentino. Sa akin na-assign si Bea (Alonzo) tsaka si John Lloyd (Cruz). I told her my apprehensions... Siya 'yung nagpu-push na 'Kaya 'yan.' -  Direk Laurenti Dyogi, TV Production head


45. Para siyang may bolang kristal na 'yung mga unimaginable combinations, she would bet on it and normally it works. - Direk Cathy Garcia-Molina


46. 'Yung gut feel niya sa mga creative decisions ay nata-translate into business opportunities. - Jonathan Manalo, Star Music Audio Content Head


47. [Sabi niya] 'O sige, basahin mo 'yung mga linya mo.' Tapos ia-act out ko 'yung mga linya. Tatanungin niya 'yung hairdresser niya, 'O, okay ba 'yung sinulat niya?' Napakaimportante ng mga comments ng mga tao.  - JP Abellera, Star Cinema creative manager


48. Angel Locsin


49. Malou doesn't compromise... 'Yung 'Wag kang susuko Ronquillo,' that's what we call 'yung 'pag meron siyang pinapagawa na imposible... 'Pag sinabing, 'I-Ronquillo niyo 'to,' ibig sabihin, hanggang buhay ka, dapat i-deliver mo kung ano 'yung pinapagawa. -  Mel Mendoza-del Rosario, screenwriter


50. She said, 'There is no small scene in any series or in any film.' - Direk Rory Quintos


51. Constant siya na pukpok nang pukpok talaga, na 'Hindi, meron pa 'yang ikakaganda. Meron pa 'yang ikakatawa.' - Kriz Gazmen, Star Cinema  creative manager


52. Hindi magiging successful 'yung Star (Creatives) kung hindi rin dahil sa kanya, kung ga'no siya kadikdik, kung ga'no siya katindi as a boss. - Roxy Liquigan, Star Music Head


53. Ang maganda na sobra kong na-appreciate, pwede kang sumagot. Pero after that meeting, matatapos na okay kayo. - Ginny Monteagudo-Ocampo, ABS-CBN business unit head


54. Parang na-imagine ko, dadalhin ka niya sa tabi ng building, lalagay ka niya dun sa ledge, tapos sasabihin niya, 'Tumalon ka.' 'Pag 'di ka tumalon, itutulak ka niya. But then, she will remind you na meron kang pakpak. Pagtingin mo, nandun pala siya sa likod mo, lumilipad siya kasama mo. And if you crash, if ever you would, kasama mo rin siya dun sa pag-crash na 'yun. - Richard Reynante, ABS-CBN Digital Media Division digital content publishing head


55. She really has a big heart. - Marizel Samson-Martinez, Star Cinema Head of Production


56. Coney Reyes


57. Ang isa sa mga pinakamahalagang achievements ni Tita Malou ay 'yung training sa Star Cinema. Even before na nabuo 'yung ABS-CBN University, meron na siyang nasimulan no'n, na in partnership with Direk Marilou (Diaz-Abaya): Training for future writers, future directors, future na creative people.  - Carmi Raymundo, Star Cinema creative manager


58. "'Pag nakilala niyo siya, talagang isang mapagmahal na tao, isang mapagmahal na boss, isang mapagmahal na tita." - Martin Concio, nephew


59. "Para siyang bata eh. 'Yung nakikita mo sa kanya, parang nire-relive niya 'yung childhood niya. Gusto niya laging masaya." - Francis Concio, nephew


60. "Madali siya patawanin eh, mahilig siyang tumawa. Masaya siyang tao." - Direk Frasco Mortiz, nephew


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